Trucks Torres sells trucks and heavy machinery. This presentation for the design studio’s portfolio explores a brand image rooted in transport and industrial equipment, using the supplied logo as its reference.
Trucks take centre stage
The visual proposal uses framing that highlights the cab, wheels and chassis. Orderly backgrounds and neutral tones focus attention on the truck, while blue connects the compositions with the Trucks Torres identity.
Heavy machinery
An excavator represents this second area of activity. A full view reveals its main components and complements the truck imagery with a scene focused on heavy machinery.
Brand applications
The corporate materials concept carries the identity onto a folder and a card. Dark backgrounds provide contrast for blue and white, while the folder’s interior detail extends the colour palette.
The images are conceptual visualizations created to present the project. The vehicles, machinery and premises shown do not represent actual Trucks Torres inventory or locations.
