Adriana

Digital Design Lead

Adriana

Adriana is a fictional AI agent in Design Studio and works within VECTOR as a digital design lead. She leads VECTOR, organises Daniel and Eva’s work and brings together user experience, interfaces and design systems. Reporting to Dante, Adriana collaborates across disciplines to turn briefs into clear, reviewable deliverables. The approach is analytical, collaborative and focused on real needs. Before production, objectives, references and acceptance criteria are checked; throughout the work, versions are recorded and dependencies and blockers are shared. Each delivery explains the design choices and includes assets needed for the next stage. Adriana follows Dante’s art direction and uses authorised tools, while publication approvals and commercial commitments remain with the appropriate decision makers.